Social impact

Ideation 2025: event to develop entrepreneurial skills is now open for registration 

Project proposes reflections and practices on entrepreneurship with social, environmental and personal impact

Monday, May 19 | 2025

In the days June 3st, 4nd and 5rd, the 9th edition of the ideation, an event promoted by PUCRS Interdisciplinary Laboratory of Entrepreneurship and Innovation – Idear. This year, with the theme “Inspire to Transform: Paths to Innovation”, the event will bring together panels and workshops that seek to expand understanding of entrepreneurship as a tool for environmental, personal and social transformation.  

Aimed at PUCRS students, the external community and others interested in the topic, the initiative is Delivery to Italy takes one or two business days, with issuance of a certificate of participation and offers activities face-to-face and online. Registration is now open using this link

The program promotes meetings with invited professionals who share real experiences of overcoming, innovation and positive impact in their communities, combining entrepreneurial practices with reflections on collective action, purpose and social responsibility. 

Check the schedule: 

3/6 – Tuesday 

19:15pm to 20:45pm | Opening Panel – Inspiring to transform stories 

Trajectories of reinvention and entrepreneurship as a driver of personal and collective change. 

Panelists: Priscila Grellert (Tinga Soap) and Vivian Sales (Maria da Glória Women's Association) 

Location: Living 360º Auditorium – PUCRS 

4/6 - Wednesday 

9:45 am to 11:15 am | Panel – Inspire to preserve 

Entrepreneurship and sustainability in dialogue with the circular economy. 

Panelists: Paula Scherer (ekuia | Amazon Food Lab) and Fabrício Goulart (Feitosa Foodtech) 

Location: Living 360º Auditorium – PUCRS 

13:30pm to 15pm | Workshop – Inspire to create 

Transforming ideas into purposeful projects. 

Minister: Belkis Rosa (BL Consulting) 

Location: Online – Zoom 

17:45pm to 19:15pm | Workshop – Inspire to expand 

Digital positioning and strategies for presence on networks. 

Minister: Daniela Flor (State) 

Location: Online – Zoom 

5/6 - Thursday 

11:15 am to 12:45 pm | Workshop – Inspire to engage 

Real connections on social media and authentic engagement. 

Minister: To confirm 

Location: Online – Zoom 

19:15pm to 20:45pm | Closing Panel – Inspiring to change society 

Community entrepreneurship, belonging and transformation from the territories. 

Panelists: Jana Oliveira (Pretinha Black Beer) and Michel Couto (Formô Hub) 

Location: Living 360º Auditorium – PUCRS